CLIENT: MAGASIN DU NORD

PROJECT ROLE: REBRANDING OF OLD VISUALS FOR ANNUAL SALES CAMPAIGN

YEAR: 2023

I was tasked with modernizing Magasin du Nord’s iconic Super Bazaar campaign, which takes place twice a year. The brief required retaining the signature pink stripes while updating the overall look to give the campaign a more contemporary feel. The result was a refreshed visual identity that honored the brand’s heritage while appealing to a modern audience.